How Much To List Blog For Sale For

20 Top Blog Sales – Sell Your Blog For Millions

By:     Topics: Get Inspired     More posts about: Buy and Sell Websites

Blog Sites That Sold For Millions

Today I want you to think about your exit plan.

Where do you want to go with your blog or online business?

What is your end goal?

If you dream of selling your blog for millions or even a substantial 6-figure sum, then this blog post is for you!

Smart bloggers don't just think about how much money you make each day. (as attractive as that might be)

Rather they think about how they can increase the value of their blog and the big pay-day when they sell their website.

Some of the entrepreneurs we feature here were earning $30,000 + a day but as good as that was, it was the exit that made them wealthy!

That's what gets me excited about blogging.

Note: Updated October 2020 to include selected Six Figure Blog Sales

Where Do I Find Blogs For Sale?

A lot of people have started their blog buying and selling business at Flippa.com. With over 200,000 buyers looking to buy your website or online business, Flippa.com is the go to place for both buyer and seller.

Flippa is especially good for smaller sites making under $100,000 per year in profit – although they do handle larger transactions.

Founded in 2009 Flippa have sold 250,000 + businesses sold world-wide. Click the banner below to check out some of their current listings.

The Blog For Sale Formula!

In my head, I have already decided I'm going to sell my blog network for millions of dollars.

Actually, I will go further and say…

That launching a blog and making it an authority in its niche is the best low investment way to create a big pay day and significant wealth.

Mainly we feature million dollar plus blog sales in this blog post, but for added inspiration we are including a number of six-figure sales courtesy of the Flippa Platform.

I have already had a number of good 5 figure and six figure exits. Sites I have started from scratch and subsequently sold include: Webdesigndev.com, RetireAt21.com and PopupDomination.com

I am not telling you this to boast.

I tell you this, so that you may be inspired.

Inspired to create a blog or website which you sell for MILLIONS!

One more thing (in case you didn't know), I am dyslexic.

They say this is a learning disorder that involves difficulty reading due to problems identifying speech sounds and learning how they relate to letters and words (decoding). I "struggled" at school and I'm pretty sure none of my teachers would have ever imagined making an income as a writer or blogger!

But I am in good company in that respect. Richard Branson of Virgin and Ikea founder Ingvar Kamprad both overcame their dyslexia to create hugely successful businesses. I did a blog post about Dyslexic Entrepreneurs here.

What is holding you back?

Remember…

Entrepreneurship is about living a few years of your life like most won't, so that you can live the rest of your life like most can't!

Now think big and get inspired!

20 Top Blog Sales | Blogs That Sold For Millions | Blogs For Sale

Now including selected Six Figure Sales courtesy of the Flippa Platform

#1 Ugo.com – Website Sold For: $100 million

Founded: 1997

Year of Sale: 2007

Approximate Daily Worth:  $27,397

The website Ugo was founded in 1997 as Unified Gamers Online  (UGO) by Chris Sherman.Action World Inc. bought them very early on and decided to rename the business. They changed the name to  UGO Networks, however the name didn't stick for long as it was once again changed to Online Underground. Eventually it was sold on to the Hearst Corporation approximately $100 million.

Featured Six Figure Blog Sale: OutDoorManCave.com

Outdoor Man Cave sold on Flippa in August 2020 for $138,000. The 2-year-old Amazon Associates website, based in the home and garden niche provides reviews and recommendations for products in the outdoor space.

What is the average age of a blog being sold?

Flippa recently released some interesting information about the the average age of an online business, blog, store or app sold on their Platform.

The average age for an asset sold on Flippa is 4 years and 6 months. But, for all assets sold between $100,000 and $1million, it's even older – the average is 5 years and 7 months old. Wow!

What does all that mean?

It means that with all that is going on right now – in particular with the extraordinary growth in online small business ownership, there will be a far larger market for ripe assets in the years to come.

How much does a Blog or Website sell for?

What multiple can I expect when selling my website?

Blog sale prices are often quoted as a multiple of earnings.

According to Flippa the average multiple is 2.78 x annual net profit or SDE ( seller's discretionary earnings ) across all assets but interestingly for smaller assets, those that sell between $10,000 to $50,000, it's a whopping 4.6 x.

This is most likely due to buyer demand. The number of buyers in the market for assets at this size is much greater than for those priced over $100,000.

Of course there are exceptions.

Remember, the above are averages. Some sites sell for significantly higher multiples and some for less.

#2 Fotolog – Website Sold For: $90 million

Founded: 2002

Year of Sale: 2007

Approximate Daily Worth:  $49,315

Fotolog was founded by Scott Heiferman, in 2002, and unfortunately the site began to have problems just 3yrs later in 2005 when the amount of visitors and members started to become too much for the websites servers. The website itself currently receives over 20 million unique visitors each month and was sold to Hi-Media Group for the tidy sum of $90 Million.

Featured Six Figure Blog Sale: PersonalityMax.com

Sold for $254,000. A 9-year-old site offering free "ultimate personality test". Generating $3,625/mo profit from AdSense. Operating takes very little time. High traffic (organic), no active marketing. See original listing at Flippa.

#3 Consumersearch – Website Sold for: $33 million

Founded: 1999

Year of Sale: 2007

Approximate Daily Worth:  $11,301

Consumersearch was founded by co-founders Derek grew and Carl Harmaan in 1999, the pair also owned a privately held corporation at the time. The website sold for a huge $33 million and the news was first released by the New York Times Co. The buyers,  About.com are also owned by the New York Times Co. In 2009 the website was honored in the 13th annual webby awards competition.

Featured Six Figure Blog Sale: myadea.com

Adea is an e-commerce and wholesale business specializing in under-layers for women. It sold for $125,000 USD at Flippa

What began in 2002 as a hobby site grew into a full fledged wholesale and retail business. The new owners will no doubt build on the excellent reputation and brand loyalty already established and potentially a much larger exit valuation in the future.

#4 TechCrunch – Sold for: $30 million

Founded: 2005

Year of Sale: 2010

Daily Worth: $16,438

TechCrunch is a very well-known website publication, which is well grounded within the technology and gadget niche's. The blog was first founded in 2005 by Michael Arrington, and the first time it was published live online was on June 11, 2005. It's astonishing that in just five years Michael had created such a unique website which was full of valuable  content and managed to sell the website for a total of $30 million to AOL.

Featured Six Figure Blog Sale: nonbiasedreviews.com

This site was a Furniture Review Site that made 100% of its income from affiliate marketing. (no ads). Started in January 2017 review furniture supplied by affiliate connections. Generated over $225,000 in revenue in 2018 when it was a full time business. See the original Flippa Listing here.

#5 PaidContent – Sold for: $30 million

Founded: 2002

Year of Sale: 2008

Daily Worth: $13698

Paidcontent was founded by Rafat Ali, in 2002, and was basically an online resource for; information, analysis and news. Rafat Ali the founder of the website, was a journalist and so the website itself was a natural progression for him. In the end the website was eventually brought out by Guardian Media Group $30 Million (2008). Ali Rafat however is still part of the website, and is currently working for the company as an editor.

Update:

-> Valuation update: Guardian Media Group Acquired PaidContent Parent For $6.5M, Not $30M

-> Guardian sells paidContent

Featured Six Figure Blog Sale: Freedomheadlines.com – sold for $300k!

Freedom Headlines makes money by driving traffic to the site multiple times per day and by effectively double monetizing users. The site has 3 primary revenue streams:

1. On-site ad revenue – every time a page view occurs, ad revenue is earned.
2. Email template ad revenue – ads inside the email template so every time a user opens the emails sent to them, ad revenue is earned.
3. Email list rentals. See original Flippa listing here

#6 Tatter and Company – Sold for: $30 million

Founded: 2002

Year of Sale: 2008

Approximate Daily Worth: $13698

Tatter and Company or TNC as it is also known, was founded by Chang-Won Kim and Chester Roh, they formed the company in 2002. Tatter and Company itself was and still is a blogging platform for the Korean nation. I'm sure it is not a major surprise that the company was purchased by  Google for the sum of $30 Million, in 2008.

Featured Six Figure Blog Sale: vegannie.com – asking price $100000

Key Points:

• Strong metrics. 40% Year on year Traffic growth.

• 3 Custom made meal plans.

• 95% profit margins. Lots of opportunities to re-invest and push growth. Evergreen business. Plant based nutrition is expected to continue to grow by 10% year

#7 Ars Technica – Sold for: $25 million

Founded: 1998

Year of Sale: 2008

Approximate Daily Worth: $6849

Ars Technica was founded by Ken Fisher, in 1998 and quickly became one of the top and most authoritative blogs with the technology industry. The site provided a great amount of news and sometimes reviews on their chosen niche. The website was purchased by Conde Nast Publications for $25 Million in 2008,  a decade since the year it was founded.

Featured Six Figure Blog Sale: a-z-animals.com – asking price $325000

A world-leading animal encyclopedia website, serving over 7 million visitors and 36 million page-views per year. See original listing here.

#8 Weblogs.com – Sold for: $25 million

Founded: 2003

Year of Sale: 2005

Approximate Daily Worth: $34,722

Weblogs Inc was created by Brian Alvey and Jason Calcanis in 2003, with the help of an investment from Mark Cuban. In the early days the business was initially set up for professional readership, they also had a number of other websites running alongside Weblogs, in fact there were approximately a dozen websites in total. Weblogs was purchased in 2005 by AOL to the tidy sum of $25 Million.

#9 Livejournal.com – Sold for: $25 million

Founded: 1999

Year of Sale: 2007

Approximate Daily Worth: $8561

LiveJournal just as the name suggests was a virtual community where users could keep a blog or an online digital diary, through their free open source server technology. They didn't stop there though, they had the software allowing users to easily create blogs and diaries online they even allowed for calendars, polls, and even have guest writers. The website sold for approximately $ 25 million to Six Apart  in 2007.

#10 Bankaholic.com – Sold for: $15 million

Founded: 2006

Year of Sale: 2008

Approximate Daily Worth: $20547

Bankaholic is the creation of founder John Wu who also created CB Land Investments. The website itself was an online banking marketplace which basically provided its customers with credit card offers as well as interest rates and personal financial advice. The website eventually sold for $15 Million to BankRate and now has a hefty team of banking and financial professionals behind it so who knows where it could go? maybe it will be worth double the amount in a year or so.

#11 Deadline Hollywood – Sold for: $14 million

Founded: 2006

Year of Sale: 2009

Approximate Daily Worth: $5479

Deadline Hollywood started off  as a column in the LA weekly, in 2002 by Nikki Finke. The column itself was basically an informative entertainment column based around the lifestyles of the rich and famous. Nikki decided to take her now well-known columnto the online world, and the site first went live in 2006 as a blog. She decided upon calling it the 'Deadline Hollywood Daily'. It was so popular that in 2009 the Mail Media Corporation bought it from her in a lucrative deal with $14 million. The website has since been changed to deadline.com.

#12 Wonkette – Sold for: $12 million

Founded: 2004

Year of Sale: 2006

Approximate Daily Worth: $16438

Wonkette is a website that was established in January 2004, it was part of the Gawker Media Network, and it's founding editor was Ana Marie Cox, who has also been the editor of the well known website suck.com. Gawker Media thought a downturn in the internet boom was on the horizon, and not wanting to lose all the money they had poured into the website they sold it. The buyers were Ken Layne and his business partners, paying  $12 Million in 2006. It's also worth mentioning that Ken Layne was also the editor of the site at the time he and his partners bought it.

#13 Celebrity baby blog -Sold for: $10 million

Founded: 2004

Year of Sale: 2008

Approximate Daily Worth: $6849

Celebrity Baby blog was created by Danielle Friedland in 2004, and as you can see from the name of the blog,  the topic is pretty obvious. Yes that's right it's another blog about famous babies. With celebrities a current trend at the time (when are they not, right?) and her website gaining a very steady stream of visitors,  She managed to sell the blog to Times Inc in a deal worth $10 Million. Not bad for a blog based on babies, the blog has also changed names since to babyrazzi.com.

#14 Tree Hugger – Sold for: $10 million

Founded: 2005

Year of Sale: 2007

Approximate Daily Worth: $6849

Tree Hugger was the brainchild of Graham Hill, an environmentalist entrepreneur who knew how to use technology to his advantage. He managed to sell the blog to the Discovery Communication for a neat and tidy sum of $10 Million in 2007. You got to admit there's probably not that many tree huggers out their worst $10 million!

#15 Freakanomics -Sold for: $8 million

Founded: 2005

Year of Sale: 2007

Approximate Daily Worth: $10958

Freakanomics, was founded by Stephen J. Dubner, in the year 2005  and was sold just two years after it was first created. Stephen was a professional journalist for the New York Times, when he started the blog, which was actually created after the huge success of Dubner's book, which was also called 'Freakanomics' . The website was eventually bought out by the New York Times the sum of $8 million.

#16 The Consumerist – Sold for: $7 million

Founded: 2005

Year of Sale: 2008

Approximate Daily Worth: $7305

The Consumerist, is yet another website which was developed by the Gawker Media Group, there doing quite well aren't they? Anyway, Joel Johnson was the editor-in-chief although the site was originally the idea of Nick Denton and Lockhart Steele both of whom are highly ranked within the Gawker Media Group. They decided to sell the consumerist to Consumer Media LLC when they were offered around $7 Million. I think I may have sold for that price too!

#17 World Hum – Sold for: $6 million

Founded: 2001

Year of Sale: 2007

Approximate Daily Worth: $2739

World Hum is a very highly regarded and award-winning magazine-style blog which was created by Jim Benning and Michael Yessis. The pair were obsessed with travel and decided to create the blog as an outlet for their passion. Within the blog they had all sorts of various categories; how-to sections, question-and-answer sections and where the best places to travel were, as well as how to get there and where to stay once you arrive. Eventually the Travel Channel decided to make them an offer in 2007  to the tune of $6 Million, which they just couldn't turn down. I can't say I blame them.

#18 Arseblog – Sold for: $5 million

Founded: 2006

Year of Sale: 2007

Approximate Daily Worth: $13698

Arseblog, yes I know you're properly all sniggering, well at least those of you in the UK as it is a bit of a naughty word but anyway,  the website was created by Andrew Managan in 2006,m due to his undying loyalty to the football team Arsenal FC (Soccer to all of you reading this in the US). In 2007 Andrew was made an offer god-father style, one he definitely could not refuse $5 million by the company Ole Ole. The site has since changed it's name to Ole Ole.

#19 GardenRant – Sold for: $1.3 million

Founded: 1996

Year of Sale: 2007

Approximate Daily Worth: $395.73

GardenRant was formed in 1996 by gardening enthusiast Susan Harris, mainly as a way to share her thoughts, tips and advice as well as sharing event details and special promotions. Though you may think that there wouldn't be much value in a gardening blog it actually did amazingly well and was eventually bought out by the company GardenWeb for a rough figure of around $1.3 Million, not bad for a blog talked mostly about flowers. Never underestimate the power of any niche community, big or small!

#20 Politicshome – Sold for: $1.3 million

Founded: 2008

Year of Sale: 2009

Approximate Daily Worth: $3561

Politicshome was founded just two years ago in 2008 by Stephan Shakespeare, who is also the founder and CEO of YouGov, which is basically an Internet-based market research company. After just one year of the blog being online, Stephan managed to sell the business in a very successful deal with Conservative politician Michael Ashcroft. The deal was worth an approximate $1.3 million.

Want to get started buying and selling blogs?

A lot of people have started their blog flipping business at Flippa.com. With over 200,000 buyers looking to buy your website or online business, Flippa.com is the go to place for both buyer and seller.

Flippa is especially good for smaller sites making under $100,000 per year in profit – although they do handle larger transactions.

Founded in 2009 Flippa have sold 250,000 + businesses sold world-wide. Click the banner below to check out some of their current listings.

Are you considering selling your online business?

=> Claim Your Free Website Valuation & Exit Strategy Today

Would You Like Our Help To Sell Your Online Business? Selling a business is one of the most important financial decisions you will make. Don't get it wrong! If you own an eCommerce, Amazon FBA, SaaS & Technology, Service Based, Adsense, Affiliate, digital products or content-based business and are considering selling or just want a valuation, our recommended website broker team can help: Claim Your Free Website Valuation & Exit Strategy Today

+++++++++++++++

Read more: 'How To Sell A Website For The Most Money Possible'

Save

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking "Accept All", you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.

How Much To List Blog For Sale For

Source: https://www.incomediary.com/20-top-blog-sales-sell-your-blog-for-millions/

Posted by: morrislikendooked1945.blogspot.com

Share this post